About HR Coastal

Simple HR Solutions for Small Business Success

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Do Business — We'll Handle the HR.

Running a small business is demanding. Between hiring, compliance rules, employee issues, and endless paperwork, it’s easy to feel like you’re drowning. That’s where HR Coastal steps in. We make HR simple, smart, and stress-free — so you can focus on growing your business.

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Our Mission

Helping small businesses thrive with expert HR and compliance solutions — through outsourced support, strategic consulting, and straightforward advice.

Integrity

We stand by our commitments, and you can rest easy knowing you’re in good hands.

Expertise

With otver 25 years of experience, you can’t beat our expertise when it comes to helping small businesses thrive.

Trust

At HR Coastal we are genuinely committed to seeing your business succeed.

We keep it simple

Our solutions are tailored to your specific needs, for both where you are today and where you’ll go tomorrow.

What We Stand For

Integrity. Expertise. Trust.

We provide clear guidance, practical solutions, and a genuine commitment to your success.

Helping small businesses thrive with expert HR and compliance solutions — through outsourced support, strategic consulting, and straightforward advice.

Meet Jennifer Minks

With over 25 years in HR, Jennifer Minks knows how to keep businesses out of trouble and ahead of the game. From recruitment to handbooks, training to compliance, she’s helped companies avoid lawsuits, streamline operations, and build teams that actually work. Her background spans healthcare, professional services, construction and trades, and small business — making her a powerful partner no matter your industry.

She holds an MBA with a focus in Human Resources and a Senior Professional in Human Resources (SPHR) certification. She’s also active in the HR community, serving on the Board of Advisors for Ashland University’s Women in Leadership Program, and is a proud member of LCHRA and SHRM.

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The Bottom Line

Jennifer brings big-company HR expertise to small businesses that need it most — without the overhead or the fluff. If you’re ready to stop searching for HR answers and start focusing on your business, HR Coastal is here to help.

Ready to make HR one less thing to worry about?

Give us a call at 843-226-3120